Discovering The Best Product Management Software and Tools To Suit Your Business Needs
Product management has become a major player in the success of many businesses worldwide. By utilizing product management software and tools, businesses are able to streamline their operations and ensure their products remain competitive in the ever-changing consumer world. In this article, we’ll take a look at some of the best product management software and tools available, helping you determine which ones are the best fit for your business.
What Exactly is Product Management?
Product management is the process of overseeing the development, marketing, sales, and other aspects of a product throughout its lifecycle. This includes aspects such as researching the market to understand customer needs, making decisions on pricing and positioning, managing the promotional and product launch activities, and working closely with the engineering and marketing teams to ensure the product is successful.
Product management software and tools are tools that help product managers more easily manage the process of product management.
7 Best Product Management Software & Tools
1. JIRA: JIRA is a popular project and issue tracking software used by countless companies. It can be used for product planning, issue tracking, and product launch preparation, and it offers both cloud-hosted and on-premise solutions.
2. GitHub: GitHub is a software development platform that enables product management professionals to collaborate on code, build and manage software products, and review changes.
3. Exponea: Exponea is an innovative customer-relationship management software that enables product managers to get the most out of their customer data.
4. Aha!: Aha! is a comprehensive product roadmap software that helps product teams manage product ideas and initiatives, prioritize features and requirements, set goals and objectives, and more.
5. Miro: Miro is an online collaboration platform that helps product teams communicate, brainstorm, and ideate together, any time, any place.
6. InVision: InVision is a product design platform that enables teams to design and prototype UI/UX elements.
7. Indicative: Indicative is a comprehensive analytics platform that enables product teams to track user behavior and user journey, measure product performance and make data-driven decisions.
FAQ
Q: What is product management?
A: Product management is the process of overseeing the development, marketing, sales, and other aspects of a product throughout its lifecycle. Product managers are responsible for researching the market to understand customer needs, making decisions on pricing and positioning, managing the promotional and product launch activities, and working closely with the engineering and marketing teams to ensure the product is successful.
Q: What are some of the best product management software and tools?
A: The best product management software and tools include JIRA, GitHub, Exponea, Aha!, Miro, InVision, and Indicative. Depending on the specific needs of your business, some of these platforms may be a better fit than others.
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